Director, Label Analytics
Company: Tbwa Chiat/Day Inc
Location: Culver City
Posted on: November 13, 2024
Job Description:
At Sony Music Entertainment, we fuel the creative journey. We've
played a pioneering role in music history, from the first-ever
music label to the invention of the flat disc record. We've
nurtured some of music's most iconic artists and produced some of
the most influential recordings of all time.Today, we work in more
than 70 countries, supporting a diverse roster of international
superstars, developing independent artists, and visionary creators.
From our position at the intersection of music, entertainment, and
technology, we bring imagination and expertise to the newest
products and platforms, embrace new business models, employ
breakthrough tools, and provide powerful insights that help our
artists push creative boundaries and reach new audiences. In
everything we do, we're committed to artistic integrity,
transparency, and entrepreneurship.Sony Music Entertainment is a
member of the Sony family of global companies.As Director, Label
Analytics, you will be the primary commercial analytics lead for a
label within Sony Music, utilizing data to influence strategic
decision-making working with executives at the highest levels of
the label. You will utilize a range of data sources in generating
analyses to evaluate track, album and artist performance, inform
release strategies, assess campaign performance, share
competitive/industry insights, and support the data needs of the
labels.In collaboration with other members of the Insights &
Reporting team, you will also be tasked with developing new
reports, dashboards, and methodologies that adapt with the
ever-evolving needs of the industry.Reporting into the VP of the
Insights & Reporting team, this is a unique opportunity to impact
the data journey at a pivotal moment in the industry for one of the
most storied major labels that represents some of the most
important artists today.What you'll do:
- Serve as a thought leader evolving the way data is utilized to
make strategic decisions at the highest levels within the
label.
- Evaluate the performance of tracks, albums, and artists by
digging into detailed consumer data, social insights, charts,
audience, and streaming data to inform executive level decision
making for all label repertoire.
- Respond to a large volume of ad-hoc analytics requests by
leveraging a robust suite of internal & external data + analytics
tools, generating insights across new releases, artist audiences,
commercial strategies, competitive campaigns, and more.
- Lead the execution and presentation of recurring daily + weekly
analyses, including release forecasting, consumption reports,
industry trends, artist audience reports, and label-wide
meetings.
- Serve as the primary data expert for the label, understanding
data sources and systems to ensure data integrity and report
accuracy, working with technology teams to resolve technical data
issues and implement enhancements to data systems, and championing
data education across the label.Who you are:
- 7+ years of experience working with data within the music
industry.
- Expert with SQL and other programming languages and business
intelligence tools such as Tableau and Alteryx.
- Strong analytical and quantitative skills - ability to identify
trends in large datasets, connect disparate data sources to tell a
holistic story, display creativity in problem-solving, and generate
new ideas.
- Strong ability to communicate insights to label executives and
key stakeholders - orally, in writing, and in presentations.
- Possess a strong collaborative and "customer service" mentality
to ensure the needs of labels and senior management are met in a
timely and satisfactory manner.
- Passionate about music and the industry.
- You are a thought leader with the ability to evolve the way the
label utilizes data to make decisions.What we give you:
- You join an inclusive, collaborative, and global community
where you have the opportunity to channel your passion every
day.
- A modern office environment designed to foster productivity,
creativity, and teamwork empowering you to bring your best.
- An attractive and comprehensive benefits package including
medical, dental, vision, life & disability coverage, and 401K +
employer matching.
- Voluntary benefits like company-paid identity theft protection
and resources for pets, mental health and meditation resources,
industry-leading fertility coverage, fully paid leave for
childbirth or bonding, fully paid leave for caregivers, programs
for loved ones with developmental disabilities and neurodiversity,
subsidized back-up child and elder care, and reimbursement for
adoption, surrogacy, tuition, and student loans.
- Investment in your professional growth and development enabling
you to thrive in our vibrant community.
- The space to accelerate progress, positively disrupt, and
create what happens next.
- Time off for a winter recess.Sony Music is committed to
providing equal employment opportunity for all persons regardless
of age, disability, national origin, race, color, religion, sex,
sexual orientation, gender, gender identity or expression,
pregnancy, veteran or military status, marital and civil
partnership/union status, alienage or citizenship status, creed,
genetic information or any other status protected by applicable
federal, state, or local law.The anticipated annual base salary
does not include any other compensation components or other
benefits that an individual may be eligible for. The actual base
salary offered depends on a variety of factors, which may include
as applicable, the qualifications of the individual applicant for
the position, years of relevant experience, specific and unique
skills, level of education attained, certifications or other
professional licenses held, and the location in which the applicant
lives and/or from which they will be performing the job.$135,000 -
$150,000 USD
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Keywords: Tbwa Chiat/Day Inc, Long Beach , Director, Label Analytics, Executive , Culver City, California
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